Trusted AI and Real ROI: Why Leadership can Define Europe’s AI Advantage
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Sovereignty Arena
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June 19
11:10 AM - 11:40 AM - CET
Drawing on insights from PwC’s latest AI Performance Study, this session will explore what separates organisations successfully translating AI into measurable growth and competitive advantage from those still struggling to scale beyond pilots and isolated use cases. The discussion will examine how leadership teams can create the organisational conditions required for AI to deliver sustainable ROI — from culture and workforce readiness to governance, innovation and ecosystem collaboration.