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Viva Technology

17-20 June 2026

Paris Expo Porte de Versailles

1 Place de la Porte de Versailles

F-75015 Paris France

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  1. Logo Viva Technology
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  3. Benoit Aubas
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Benoit Aubas

Innovation Manager, Web 3 & Metaverse

LVMH

Hear My Insights

Loro Piana's Digital Product Passport Blockchain meets craftmanship

See how a simple QR code reveals the full journey of luxury fibers, from source to finished product. A practical look at how blockchain technology proves authenticity and enhances the client experience for Loro Piana's most precious pieces.

Benoit Aubas Innovation Manager, Web 3 & Metaverse at LVMH